The New Hugo Boss Perfume Revealed

Posted on May 23 2013 - 3:59pm by Melissa Horrocks

A new perfume has just been launched by Hugo Boss called, ‘Boss Jour Pour Femme’. The fragrance is presented in a pure white flacon that is a similar in design to the previous year. The perfume will only be sold at Heathrow airport. This new perfume was created to display the different personalities of women: composure, inspiration and ease. It has a delightful combination of white flowers and chilled citrus. It has a light and fresh scent and uses grapefruit and lime to accentuate this. Furthermore, it is full of positive anticipation. White flowers, freesia, Lilly and honeysuckle give the scent a femininity and diversity.


Women who love the perfume will also enjoy the shower gel. The design of the bottle has been created to reflect the essential elements of the perfume. It is both elegant and sophisticated. Hugo Boss has created some amazing scents and ‘Boss Jour Pour Femme’ is no different. It is full of life with delicate blends of citrus fruit without being over the top. For women who want to treat themselves and feel happier, this is the perfect perfume. However, women can only buy this at Heathrow Airport. Once the perfume has had a 2 week launch period, selling exclusively at Heathrow, starting with Terminal 5, the perfume will be rolled out on 28 May to all other stores over the UK. The fragrance will be sold in the domestic markets after 24th June.

Gwyneth Paltrow is the new face behind the Hugo Boss perfume. The job is ideal for her, as her lifestyle is such that it suits the fragrance. The fragrance is perfect for mother’s who care about their appearance. It reaches a woman that oozes sex appeal and sophistication. The smell wakes a person up and makes them feel cheery. Furthermore, men will be attracted to the scent and want to know more about the woman wearing it.