Cool blonde British model, Lily Donaldson, showcases the women’s fashions in the Hugo Boss Holiday 2013 Campaign. Posing before a cityscape of midnight blue and blurry lights, the atmospheric shots convey the essence of luxury and classiness. Bringing a new tailored elegance to the little black outfit, a stunning full-length sleeveless gown with a split skirt is simplicity itself, but comes with a tantalizing see-through yoke.
It is worn with plain black high-heeled court shoes and a metallic bangle, reinforcing the message that less is more.By contrast, also on offer is a mannish three-piece suit with long lapels, worn with a crisp open-neck shirt that, along with Lily’s loose-flowing locks, oozes androgynous sex appeal. The German fashion house’s take on the twinset also pushes the envelope, with its glittery flecked top and zippered cardigan.
Slimline pants complete the look, and the must-have accessory from Boss this season is a mock-croc black clutch. For men, there are two dashing suits: a tuxedo and a less formal sports combo. The stylish tuxedo complements the women’s formal gown, as illustrated by a romantically posed shot of Lily with her male counterpart, Ryan Burns. The more casual outfit consists of a blueish-black tailored blazer and dark denim pants, worn over a check shirt and vest, with a toning wool scarf at the neck instead of a tie. Who said minimalist is boring?
In the Hugo Boss Holiday 2013 Campaign they have once again shown how much can be achieved with a basic palette of black, white and denim if you have a keen eye for detail and tailoring. The subtle elegance of these classic designs will add glamour and sophistication to any holiday event this season. And don’t forget that Hugo Boss are also offering some exclusive holiday services, such as free in store alterations, free shipping and returns, live chat and 24-hour customer service. See http://store-us.hugoboss.com/ for full details.
Photo credit : Hugo Boss
